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Equip the Facility. Build the Business. Ep 4: Commercial Cleaning Customer Playbook

Commercial cleaning is changing, with customers looking for better results, greater efficiency, and more sustainable solutions from the same system.

Megan Tinch, Sr. Manager, Brand Management (Commercial Cleaning) at Rubbermaid Commercial Products, joins Adam Fox to explore how those expectations are reshaping the category and creating new opportunities for distributors. 

Megan discusses the growing role of microfiber and how its applications now extend beyond traditional cleaning cloths into areas like mopping and class cleaning. She also looks at how cleaning needs vary across healthcare, education, travel, and entertainment, and why understanding the customer’s specific challenges should come before recommending a product. 

The conversation also explores the growing pressure from private brands and why product construction, materials, and performance can tell a stronger story than price alone. For distributors, educating customers on what makes a product work can help shift the conversation from comparing products to finding the right solution.

For anyone selling into commercial facilities, this episode offers a practical look at where cleaning is headed and how a more consultative, system-based approach can create greater value for customers. 

Learn from the experts. See the solutions in action. Put the insights to work.

The conversations doesn’t stop with Megan.

If you missed the first episode, President President Rob Posthauer and VP of North American Sales Scott Fossett kicked things off with Adam Fox, sharing their perspective on where the facility market is headed and where distributors can find new opportunities.

The second episode with Bailey Whitley, Sr. Manager, Brand Management (Material Handling & Washroom), is now live!

The third episode, Tera Kyaw, Sr. Manager, Brand Management (Refuse), is also now live!

Watch all three episodes here: https://bit.ly/4xLo50K

For SPR Customers, the conversation continues on The Exchange, where our RCP product experts demo Cleaning Carts & Tilt Trucks, Refuse Products, Window Cleaning Tools, and more! Training videos & Sales Materials: https://sprexchange.com/customer/brands/rubbermaid

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