Sales and Marketing Advantages

  • The Advantage Library

Our Advantage Library features a continuing series of valuable sales building tools:


  • Sales Letters Program

A complete set of letters for all selling situations. This system is a coordinated and professional way of identifying, tracking and documenting the account development process.

  • Sales Presentations Program

A presentation development program designed to provide a consistent, organized and flexible approach to building and conducting effective presentations.

  • Proposals Program

Provides dealer management and account executives the tools to design professional looking proposals with a consultative approach.

  • Sales Tracker Forms Program

A structured set of sales forms that help organize and track dealer sales efforts. Includes account profiles, call planners and recommendation overviews.

  • Appointment Setting Program

Utilizing the telephone.  Qualify prospects,  Set Pre-qualified appointments,  and maximize selling efforts.

  • Teleselling Program

A valuable guide in helping to implement an effective telemarketing program.

  • Sales Meeting Program

Contains resources for assisting sales managers in conducting effective sales meetings.

  • Matrix Pricing Software

This easy-to-use program lets you produce your own custom price lists for the General Line Catalog, the Select Catalog, or a combination of the two. You set minimum margins, minimum discounts, specific item prices, for the whole catalog or by product categories, to help you achieve a desired overall gross margin target.


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  • Sample Kit Program

This attractively designed, yet economical kit, serves as a perfect thank you for first time orders or as part of an organized prospecting campaign. Choose from a prepackaged assortment of Sparco and Compucessory brand items or order the kit empty and assemble your own product offering.

  • Reduced Pricing on S.P. Richards General Line Catalog

A significantly reduced price on the most consumer friendly catalog in the market. This makes this proven sales and marketing tool more affordable, allowing you greater distribution of this sales builder in your marketplace.

  • Reduced Pricing on Advertising Materials

Advantage members enjoy reduced costs on many S.P. Richards’ advertising programs such as: Select Catalog, Flyers, Fast Fax ’n Flyer, Message on Hold,  Annual Marketing Calendars, Select Line Art CD,  Direct Mail Program.

 

 

 

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